Why Use A Uniform
There are so many elements that add up to running a successful beauty business. From the treatments you choose to provide and the products/brands that you use, to your team and the way that you run your business, sometimes being in the beauty industry can feel like you’re juggling a lot of plates. Creating a professional and stylish look for your salon team is key, and this can easily be done by choosing to opt for a stylish beauty uniform look.
At “Team Alpha” we point to five key reasons why a standardised, well designed, uniform can positively impact your business.
1. Create constancy & brand identity
When a client has come in to see you, if you were wearing a stylish salon uniform the first time you met, it helps them feel more at ease if you follow the same look for future appointments.
What big brands do well, is creating a memorable brand identity, and sticking to it. If you run a salon or beauty business, create that brand identity through your look. Whether you’re a one-man band or you employ a whole team, a great place to start with brand identity is with beauty uniforms.
Create that polished look and have your team dress in the same style and colour. You can even match your salon uniforms with your branding. Add an extra professional touch and have staff wear a name badge, to make getting to know team members easier for clients.
2. Helping Staff
For those who don’t wear a uniform to work, getting dressed in the morning can sometimes be challenging, as can shopping for appropriate work outfits! Take the guess work out and make looking professional and stylish for work simple, by choosing to wear a beauty tunic or salon wear dress. When you know exactly what you are going to wear for the day, your morning routine can be made much simpler .
While many of us love the idea of being able to wear whatever we want to work, realistically wearing a uniform makes life that little bit easier. In providing several uniforms for staff members, you can ensure they always look smart at work. Having more than one beauty tunic or dress gives your staff time to wash and look after their uniforms in between wear, so that they are always able to wear a clean and ironed uniform to work.
When you work in the beautiful industry, you’ll know all too well that accidents can happen. Wax can be split on your trousers, and oils can end up on your sleeves. In order to ensure you and your staff don’t cause damage to your favourite items of clothing, choose to provide beauty uniforms to your staff.
All of our uniforms can be easily washed and are easy to care for, so when spills do happen, you know your staff won’t be upset if they choose to wear a salon uniform rather than their own clothes.
3. Feel comfortable and look stylish
Salon wear is designed with the role of a beauty therapist in mind and is made specifically to help keep you cool and comfortable during your working day. We focus on style, and so not only can you feel comfortable and able to move freely in your beauty uniform all day, you will also look stylish and professional.
4. Create seasonal alternatives
When you’ve worked hard to create a salon look and ensured everyone adheres to it, the last thing you want is to feel like you’re unable to stick to your look as the seasons change. During the summer months, salon uniforms that keep you cool and comfortable are a must, and in the winter, a beauty uniform that you can layer is ideal.
We aim to create a variety of uniforms that enable you to keep your brand look going all year round, even on the hottest days of the year and the coldest in the winter. Choose from dresses, tunics, trousers and jumpsuits, and mix and match during the year. Our top tip is to choose a salon colour that everyone can wear all year round, and then mix and match salon uniform styles depending on the season.
5. Industry, client expectations
Be proud of what you do and don’t be afraid to show it, by choosing to wear a salon uniform for your working day. While many of our uniforms are subtly stylish, the iconic beauty tunic style clearly communicates what you do. The beauty industry is a fantastic industry to be involved with, with amazing brands and salons within it, it’s one of the fastest developing industries in the world, and what’s more, you help people feel beautiful and great about themselves. So wear your beauty tunic proudly, and feel confident in the fact that you work for a great industry, and get to wear a stylish salon uniform each and every day.