Creating the right impression is essential for modern successful dental clinics. Your customers appreciate good service. They look for consistent experience. They want to know that each time they visit your clinic they will get first class treatment, delivered by a first class team of qualified professionals. This consistency of experience is what turns a first time patient into a life long customer and an advocate for your business.

Part of creating the consistency of service is the look, feel and presentation of the clinic. The customer gains a sense of confidence when they see that the entire team is dressed appropriately. They customer feels like they have made the right choice of dental specialists because they can see that everyone is working as part of well functioning team. They appreciate that everyone, from the receptionist, the dental assistant and the dentist are dressed professionally because the clinic functions professionally.

Beyond customer perception and client retention, there are a whole range of reasons for your clinic to have a consistent uniform policy. An agreed standardised attire policy makes it easy for staff to understand and accept what is appropriate dress for the work environment. This in turn makes that one aspect of staff management easier because there is no area of confusion. Staff have the opportunity to identify with the practice and become more invested in the success of the business.

If you would like to know more about how we can help you create a uniform style that suits your clinic, please call us.

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